Category Archives: Blog

BookDaily.com has posted a 1st Chapter excerpt

View the excerpt now at : http://www.bookdaily.com/book/3816427/the-new-rules-of-lead-generation-proven-strategies-to-maximize-marketing-roi Continue reading

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Book Review on the B2BMarketingSmarts Blog

Taken from a review on http://b2bmarketingsmarts.com/?p=1840    Why B2B marketers must read this book on lead generation. The title of David Scott’s new book “The New Rules of Lead Generation: Proven Strategies to Maximize Marketing ROI” is a bit misleading. It … Continue reading

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